TRUBAR

TRUBAR

Efficient startup design & launch for a frictionless customer journey on Shopify.

Efficient startup design & launch for a frictionless customer journey on Shopify.

project details

An efficient and successful e-commerce site redesign, integrating strategy, design, and development seamlessly within a single phase to meet an important marketing deadline.

YEAR

2018 - 2019

TIMELINE

Retainer

SERVICE

WEBSITE

trubar.com

CHALLENGE

CHALLENGE

TRUBAR / TRUWOMEN is a dynamic startup with an ambitious concept — healthy protein bars with tastes reminiscent of comfort food like donuts, lemon bars and cookie dough! TRUWOMEN came to Gamma Waves with a number of imminent needs, ranging from a top-down redesign to complex accounting workflow automation between Shopify Plus and Netsuite. All this needed to coincide with a series of product launches.

Goal

Goal

Create a modern design to align with the brand's new packaging and marketing relaunch. Resolve backend accounting workflow challenges.

Result

Result