Project
Details
Implementation of custom design, checkout customization and digital delivery automation for continued growth and brand prominence.
Challenge
From movies to video games, the KitBash3d team saw that every production was rebuilding the same assets over and over again, so they decided to transform how premium 3D assets are created and distributed. When their website first launched, they immediately made it easier for film and game studios, freelancers, and hobbyists to produce compelling 3D environments using flexible assets. In the years after launch, their products were utilized by over 500 film and game studios, and tens of thousands of artists in over 80 different countries. While they were making it easier for other people to build beautiful environments, the KitBash3d team started to realize that their website and the cumbersome product delivery process they were utilizing did not reflect the impeccable design and flexibility of the assets they sold.
Goal
A site redesign that clearly communicated their brand story, displayed work in a gallery format, and provided a digital delivery system that was as flexible and easy to use as their assets.
Result
Over the course of eight weeks, Gamma Waves joined forces with Elva Design to design and implement a better-looking, better-trackable, higher-converting frontend for the KitBash3d’s Shopify Plus site. Building trust and making information readily accessible to customers would mean fewer customer support calls and saved time for the KitBash3d team, less frustration on the customer end, and increased trust. Gamma Waves determined the best of breed file delivery system for KitBash3d’s use and, after integrating the app, Gamma Waves did extensive customization beyond the app default to in order to ensure that the delivery system fit the overall UX experience Elva designed. As a result of the new system, customer download time down went from 3 to 4 hours to a few minutes. KitBash3d was always interested in appealing to hobbyists and the new ease of download made engaging this customer segment much easier. KitBash3d’s industry revolutionizing business idea and excellent execution brought them into prominence with some of the biggest game developers and film studios including EA, Ubisoft, and MPC. Their site design has helped amplify their business by providing stronger delivery mechanisms, sufficient product information and customer education, and a gallery that can support their beautiful, high-resolution images and video, and making their user experience seamless and intuitive.
