Ascent Protein

Ascent Protein

Boosting performance for a fast-growing athletic protein brand.

Boosting performance for a fast-growing athletic protein brand.

project details

A Shopify migration making front-end improvements while streamlining back-end management and sales rep capabilities.

YEAR

2019

TIMELINE

3 Months

SERVICE

WEBSITE

ascentprotein.com

CHALLENGE

CHALLENGE

Ascent Protein sets the benchmark in supplemental protein purity. Using all natural products and processing their own ingredients, Ascent helps athletes naturally improve their performance. With 30 years in the business of helping athletes achieve extraordinary results, Ascent’s team recognized when their ecommerce business could use a boost in performance as well. Ascent depends on their trusted gym representatives to help product reach more gyms and more customers. Before Ascent connected with Gamma Waves, the backend ordering options for gym reps were clunky and inflexible. Making changes to the site’s front end was also difficult due to the high level of customization involved in the original site build. Ascent’s team members were required to call in outside help for even the smallest content changes. After grappling with these issues for years, Ascent decided to call in backup. They were looking for a more stable experience on their website and foundation that would allow them more independence, more insight into their business, more organic traffic, and a sleek purchasing experience for the gym reps who help drive their business. Gamma Waves was able to deliver these improvements and more.

Goal

Goal

Launch a new site that's easier to maintain internally without the need for extensive, ongoing agency involvement. Increase options and reduce friction for sales rep purchasers.

Result

Result